Responsibilities:
- Responsible for company’s digital presence via various channels/platforms including websites, social media, online advertising, e-Commerce marketplaces and search engine
- Collaborate with global and cross-functional teams to drive engaging and high-performing digital marketing activities and content to attract and convert potential customers
- Analyze marketing performance with data-driven insights to continuously optimize marketing activities and content
Requirements:
- Degree or above in Marketing, Business, Advertising, e-Commerce or related discipline
- Minimum 5 years’ solid experience in digital marketing, of which at least 1 years on global e-Commerce marketplace such as Amazon
- Proven experience in driving and managing digital marketing strategies on websites, social media channels, online advertising campaigns and e-Commerce marketplaces
- Familiar with digital advertising and analytical tools such as Google Ads, Google Tag Manager, GA, Amazon Ads, …, etc.
- Strong copywriting, multimedia design and content creation skills
- Up-to-date knowledge on digital marketing tools, trends, best practices and technologies
- Good command of written and spoken English and Putonghua
- Candidates with less experiences will be considered as Assistant Digital Marketing Manager
